That's the standard Busse 'ganza process:

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Jerry posts the specific instructions on the "Busse Combat Knives" sub-forum at bladeforums.com; sometimes several days in advance, other times not so much.

At some point in the appointed time range, he'll post a "GO...GO...GO..." thread (they aren't kidding about some people trying to spoof the GO thread either, it's got to be by "Jerry Busse", not "Jerry_Busse", "Jerry 8usse", "Jerry Buse" or any other spelling variant).

You jump over to the email that you composed before the time span started, and send it as soon as possible after the GO post.

Amy will allocate knives to requests in the order that emails are received.

If sufficient quantities of knives are available for her to process your request, they'll use your email's contact information to call or email you in order to arrange payment.

Once payment is received, they'll send your package to the mailing address you provided.
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For whatever it's worth, if historical patterns holds true, there'll be a "Knob Creek" 'ganza after next weekend using that same process. I don't expect them to have SJTAKs, but they'll certainly have other good stuff.