You see a lot of Gannnnnnzaaaaassss with Busse knives. I've been drinking so bear with me.

Jerry announces a variety of knives available. On a particular date at a certain time (usually late when everybody is out of work), all hell breaks loose. Usually bladeforums will shut down from overload. It's first come first serve basis. You email Jerry and someone else (Garth or Amy for example) and tell them which knives you want and how many (no limit). If you make the cut (remember you are playing against many experienced HOGS) you pay and get the knife. It's a feeding frenzy, crazy and insane.