Well, personally I like it all at the same time. But Starting with "teaser' tidbits about a knew knife such as the Weiner dog Pic. Then after the "board" had started cracking with excitement and speculation post a picture. Then let the excitement build even higher and then list the specs. AND finally, just shortly after the specs list the price and when it will be available. BUT PERSONALLY, I WOULD LIKE IT ALL AT ONCE. Oh and also list heat treat, through or differential and hardness.