Back in the late '80s I was destroying Casio G-shocks to the tune of at least 1, sometimes 2 a year. Finally was able to get a Rolex Submariner used at less than half price. That was in 1988. Been using it since then with no problems. Now my $50.00 oyster (yes it IS real) was built in 1954 or 1955 and still keeps excellent time. Wouldn't go to another brand for nothing.